Hold the line on price in every transaction—    from the leading expert on Value-Added Selling!        These days it seems like we’re always in a buyer’s market. But even at a time when the word value is used    interchangeably with cheap and the Internet is a bargain hunter’s paradise, there are ways for sales professionals    to regain the upper hand.    In Crush Price Objections, Tom Reilly, bestselling author of Value-Added    Selling, teaches field-tested tactics for engaging price shoppers and holding the line on declining profits. It    provides tips and tactics for:    Developing a price-objection counterattack before you meet with buyers    Using questions and compelling presentations to move the    conversation away from the subject of price    Destroying price objections if they surface    Understanding why and when to raise your prices    Creating winning bids—on paper and online    Crush Price Objections offers you the tactical support you need to focus specifically on price resistance in    order to attain maximum profit in the most challenging circumstances. Let Tom Reilly show you how to stop    haggling—and start closing!

Crush Price Objections: Sales Tactics for Holding Your Ground and Protecting Your Profit PDF

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