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Exzellentes Sponsoring: Innovative Ansätze und Best Practices für das Markenmanagement PDF

pages422 Pages
release year2007
file size40.671 MB
languageGerman
by Dieter Ahlert, Verena Vogel, David Woisetschläger (auth.), Dieter Ahlert, David Woisetschläger, Verena Vogel (eds.)
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