What promise did Sequoia Capital    recognize in SKS microfinance (India)    that it had also seen in Apple, Oracle, and    Google?        Why would Vodafone help distribute    money via cell phones for millions    of Kenyans?         How did a Mexican retailer create    a financial-services empire, Banco Azteca,    that would serve eight million borrowers in    five years?        From its origins as a nonprofit poverty    alleviation strategy, microfinance has become    a viable business model for providing financial    services to the poor in ways that allow for    both social responsibility and profit, even in    the midst of economic turmoil.        Longtime microfinance expert Elisabeth    Rhyne and her team guide readers through    the landscape of financial-inclusion opportunities,    providing lessons from companies    around the world that are leading the way    in earning profits while addressing global    poverty.        Microfinance for Bankers and Investors reveals:    Changes in the market allowing    for increased private investment    in microfinance    New technologies and delivery    channels that reduce costs for    small transactions    Proven ways to overcome the unique    challenges of serving customers    at the bottom of the pyramid    Innovative products for grassroots    finance, such as mobile phone    banking and microinsurance    The extraordinary social value and    business sustainability of microfinance        Microfinance for Bankers and Investors breaks    new ground by showing how microfinance    attracts top organizations to engage in    double and triple bottom-line business    activities. With deep insight and clear vision,    it examines the unique opportunities and    challenges of providing financial services for    low-income people.        Inclusive finance gives companies the prospect    of aligning social values with long-term    business strategies. Microfinance for Bankers    and Investors offers the facts and insights you    need to enter this fast-growing market with    confidence.

Microfinance for Bankers and Investors: Understanding the Opportunities and Challenges of the Market at the Bottom of the Pyramid PDF

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