This document summarizes the online grocery retail business model of Big Basket, a major online grocery retailer in India. It discusses the growth of online grocery shopping in India and key drivers such as increasing technology, internet usage, and demand for convenience. It then describes Big Basket's inventory-based business model and supply chain, noting they purchase inventory directly and fill orders from their warehouses. The document also compares the pros and cons of different online grocery business models, such as inventory-based versus hyperlocal, before providing an overview of Big Basket as the largest online grocery retailer in India.

ONLINE GROCERY RETAIL BUSINESS MODEL SUPPLY CHAIN STRATEGIES AND GROWTH DRIVERS FOR ONLINE GROCERIES CATERING TO BIG BASKET Ijariie10837 PDF

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