Cthrartrs SOCIAL SCIENCES READING ROOM 1 TESTED DIRECT SELLING TESTED DIRECT SELLING By ELMER WHEELER PRESIDENT, TESTED SELLING INSTITUTE OF NEW YORK CITY Author of Tested Sentences That Sell; Word Magic; Tested Public Speaking; Sizzlemanship; Tested Telegrams; TestedRetailSelling In Collaboration with W. PROCTOR, E. JR. VICE-PRESIDENT OF THE GUILD COMPANY New York: 1942 PRENTICE-HALL, INC. Copyright, 1942, by ELMER WHEELER AllRightsReserved. No Part of This Boo\ May Be Reproduced in Any Form, by Mimeograph or Any Other Means, Without Permission in Writing from the Author. PRINTEDIN THEUNITED STATES OF AMERICA Approved by The National Association of Direct Selling Companies \