The Right Phrase for    Every Sales Situation         A powerful command of words is the number one requirement for succeeding in the field of sales. Whether you’re cold-calling a prospect, presenting to a group of decision makers, or dealing with price objection, the make-or-break point of every transaction lies in saying    the right thing to the right person at the right time.         The Complete    Book of Perfect Phrases for High-Performing Sales Professionals  is    the ultimate field guide for speaking and writing your way to sales    success. You’ll find perfect phrases for:    Lead Generation     Turn cold calls into profitable relationships    Expand your customer base    Write engaging letters and e-mails    Sales Calls     Get access to decision makers    Present your product in compelling language    Resist objections and stalling tactics    Customer Service     Develop a rapport with every client    Handle the most difficult of customers    Close every conversation on a positive note

The Complete Book of Perfect Phrases for High-Performing Sales Professionals PDF

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