SSaann JJoossee SSttaattee UUnniivveerrssiittyy SSJJSSUU SScchhoollaarrWWoorrkkss Master's Theses Master's Theses and Graduate Research 2003 TThhee eeffffeeccttiivveenneessss ooff pprriinntt aaddvveerrttiisseemmeennttss ccoonnttaaiinniinngg vviissuuaall rrhheettoorriiccaall ddeevviicceess Denis Minov San Jose State University Follow this and additional works at: https://scholarworks.sjsu.edu/etd_theses RReeccoommmmeennddeedd CCiittaattiioonn Minov, Denis, "The effectiveness of print advertisements containing visual rhetorical devices" (2003). Master's Theses. 2453. DOI: https://doi.org/10.31979/etd.3rzx-5nfx https://scholarworks.sjsu.edu/etd_theses/2453 This Thesis is brought to you for free and open access by the Master's Theses and Graduate Research at SJSU ScholarWorks. It has been accepted for inclusion in Master's Theses by an authorized administrator of SJSU ScholarWorks. For more information, please contact [email protected].