A definitive resource for professionals in licensing and technology management      In this comprehensive guide to licensing best practices, esteemed members of the Licensing Executives Society International offer in-depth discussion of a broad range of important topics in the field of licensing, including:            Licensing issues in Europe, Asia, Australia, the Middle East, South Africa, and Latin America      Technology valuation      Technology management consulting      Licensing agreements and strategic partnerships      The expansion of the licensing profession      Patent procedures and protection in Europe      Trade secrets law and intellectual property assets      Issues in copyright, software, and Web sites      Trademarks, trade names, and trade dress      Licensing in the biotechnology industry      Pharmaceutical licensing      University licensing trends      Technology rights that are financial assets and instruments      IC-based corporate carve-outs      Licensing and litigation      ADR

The LESI Guide to Licensing Best Practices: Strategic Issues and Contemporary Realities PDF

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