The Second Edition of The New Sales Manager is an enormously useful book that provides practical advice and a sound foundation in sales management to young managers. Sales Managers occupy an important position in an organization; they are not merely outstanding salesmen. Most companies, however, tend to overlook this important distinction. This book covers the entire range of functions of a sales manager. This Second Edition has been thoroughly revised and includes plenty of illustrations, real-life anecdotes and case studies, which give an insight into the changes in the current business environment. The author provides a thorough understanding of each of the following areas as critical elements in the new world of sales management:       Communication   The use of technology   Networking   Managing time   Selecting and recruiting salespersons   Morale and motivation   Appraising and developing salespersons   The role of governance

The New Sales Manager: Challenges for the 21st Century - 2nd edition PDF

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